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Thursday, November 17, 2005
OSM: Out of the Pajamas
By Dr. Steven Taylor @ 10:19 am

James Joyner has surveyed some blogger (myself included) on the Open Source (Pajamas) Media roll-out and has also culled some relevant blog-post quotes on the subject.

As James notes, I was not in the initial round of invitations sent out by PJ Media, but did have some discussion with them back in the summer and agreed to become a content provider (to the point of being sent paperwork that I faxed back and everything). However, I never heard back in any capacity.

My assumption was that the goal was to be an advertising consortium, with the advantage over blogads being that there would be a central actor soliciting for advertisers. I also thought it would be an attempt to syndicate blog content.

Like most bloggers, I am interested in raising my profile, so I was initially interested. However, at this point, it is unclear to me what OSM wants to be. One thing that about their front page that immediately struck me is that it doesn’t emphasize blogs. The only direct blog link is to Jeff Goldstein’s liveblogging of the launch. Really, the more I look at the page, the more I am struck by how un-bloggy it is (just having a blogroll or links to other pages that have links to blogs doesn’t count. The mystery of what the goal here is thickens.

John Hawkins fully captures my view on the enterprise:

For example, is OSM trying to be the Huffington Post, Blogads, the Associated Press, or something inbetween?

Hawkins also has links to other blogger-reactions to the launch.

And John and I aren’t the only confused ones. Kevin Alyward, at the event launching OSM, wrote:

I’m here and I still don’t completely get it, but keep listening…

Looking at their site (here) there is no obvious answer.

And hey, I’m not even on the Blogroll (which is appears to encompass most of the TTLB-what’s up with that?)

A side observation: I wonder how much the fact that OSM is an analog to MSM was behind the selection of the moniker? (And this is one weird disclaimer about the name-so their name is really just OSM, and not “Open Source Media”).

And here’s an observation about something that strikes me as especially odd: if you look at OSM member sites (even Roger L. Simon’s) there is not graphic, button, ad or anything that indicates that it is an OSM site. Roger has a bunch of misc. ads on his right sidebar. Jeff Goldstein and Glenn Reynolds still have blogads running. (Now I will note: it was my initial understanding that one could be associated with PJ Media/OSM and still have ads from other sources-but listening to James I get the impression that that changed, but I am not certain).

At a minimum, it would seem that the the launch would include the blogs in question would be given a small graphic with a link to display on their pages. Heck, the day I started the Academy at the TTLB I provided a graphic…

Filed under: Blogging | |Send TrackBack

Stop The ACLU linked with Open Source Confusion?
The Moderate Voice linked with The New Open Source Media (Pajamas Media) Has Begun -- But What Does It Mean?
Stop The ACLU » Blog Archive » Open Source Confusion? linked with [...] mic viability, not insider bickering - though that bickering is extremely important, too. Poliblogger Like most bloggers, I am interested in raising my profile, so I was initially interested. However [...]


  1. The New Open Source Media (Pajamas Media) Has Begun — But What Does It Mean?

    It’s official: Pajamas Media, now wisely under the name Open Source Media (TMV doesn’t even OWN pajamas) has been launched.

    In case you’ve been on Mars, this is a new infoventure that seeks to take a group of bloggers and offer some of the…

    Trackback by The Moderate Voice — Thursday, November 17, 2005 @ 11:03 am

  2. Open Source Confusion?

    The blogosphere buzz today is the official Launch of Open Source Media. It is a huge group of bloggers conglomerated together. I don’t know all the details, I was not invited to be a part of it, but it would seem that putting together such inf…

    Trackback by Stop The ACLU — Thursday, November 17, 2005 @ 11:37 am

  3. […] mic viability, not insider bickering - though that bickering is extremely important, too. Poliblogger Like most bloggers, I am interested in raising my profile, so I was initially interested. However […]

    Pingback by Stop The ACLU » Blog Archive » Open Source Confusion? — Thursday, November 17, 2005 @ 11:48 am

  4. The blogroll consists of those 300+ bloggers who signed the non-disclosure agreement but didn’t make the final cut to be on the ground floor of “the subversive new media”.

    Not quite the same as providing ad revenue or even traffic (who is going to sort through a blogroll containing hundreds??).

    The omens do not bode well for OSM, given the trademark questions right out of the gate.

    Comment by Jack — Thursday, November 17, 2005 @ 6:55 pm

  5. It seems to me OSM is operating more like MSM than they’d like to admit. Of course, when you’ve got 3.7 million george washingtons to pay back, it’ll make you act like the ones who’ve been there before.

    I’m skeptical too.

    Comment by bryan — Friday, November 18, 2005 @ 6:06 am

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